Tag Archives: Puma

Some more gems from Complex Con

Complex Con 18 Recap Sizzle Reel (via @Complex)

Talk about stimulation overload. Complex Con had it all last weekend in Long Beach and as a first-timer, I was simply blown away by the creativity, art, and fashion all on display. In fact, it took me a full week just to sift through everything and continue to reflect about the positive impact and community throughout the two days. Here’s just some of many highlights.

For those unaware, Complex Con is basically the hotbed marketplace for the hip hop culture. Users are first treated to an endless space of brand activations from the biggest names in streetwear and your favorite sneaker companies – all trying to outdo one another.

Around the convention center is a full stage and venue for music performances, an outdoor area for the best LA food trucks and pop-up spots, and my personal favorite: auditoriums for #ComplexConversations — where Complex conducted panel discussions and showcased their original programming (from Hot Ones to Real Late with Peter Rosenberg).

The conversations ranged from Sneaker of the Year to an analysis and communal endeavor to improve upon society’s ills today. All of it inspiring, especially the latter if you can imagine. Here’s a succinct example via the young jedi Jaden Smith:


Skim below for some more #content. I had some fun creating a couple Insta Stories for each day.

Day 1 features some snaps of the Complex Con scene, Takashi x OVO, the Sneaker of the Year Panel with Allen Iverson, and even yours truly and Maksim Presence (peep that Gary Vee interview!)

…and Day 2 features a bunch of celebrity cameos (everyone from Nas to Karreuche to Dennis Rodman) and concludes with some more gems from Jaden Smith.

DAY 1:

DAY 2:

And now for some photos! All of the below is via @Complex.

Complex Con 2018 Host: Takashi Murakami


‘Women Behind The Lens’ #ComplexConversations with Issa Rae, Lena Waithe, Karena Evans, Nadeska Alexis, Yara Shahidi, hosted by: Jemele Hill


The Cadillac Experience My personal favorite. That grid moved. 👀




Pusha T @ adidas


Ty Dolla $ign @ Puma


Future headlines Day 2


First We Feast Lagoon


Complex Art Experience


@MichaelPurdie dunks at the And-1 court

* * * *

Let’s conclude this with The Answer. Complex posted this fascinating sit-down interview for 24 minutes as A.I. shares stories with Michael Jordan, Biggie, and how he even came up with some fashion and sneaker trends.

Thank you Complex Con! We’ll be back again next year. 🙏

Rihanna x PUMA “Forever Bolder” Campaign

Here’s the latest from PUMA’s creative director Rihanna as she stars in this new “Forever Bolder” campaign. Bold is a good way to describe Ri-Ri. Explore PUMA’s site though for some of Ri-Ri’s first picks and be on the lookout for this ad in real-life on a PUMA storefront. I would definitely stop in the middle of jam-packed Michigan Ave. if this caught my eye. Ha!

Rihanna’s first Puma ad

Rihanna made waves back in December when she signed on to be a creative director for Puma to “work with Puma to design and customize classic Puma styles as well as create new styles to add to the Puma product portfolio.”

Today, above, marks the first ad that Rih appears in for Puma and no doubt she sports their athletic gear in her own unique style. No word on if she designed any of the clothing/shoes (Pulse XT sneakers) but that, and her own Puma collection, is likely still in the works. Stay tuned.

ICYMI: Rihanna “American Oxygen” [Music Video]

Rihanna: Puma creative director

Cool news via Rihanna’s instagram earlier today as she revealed her signing on as Puma’s new womenswear creative director.

Smart move by the brand, given her icon status in general, let alone in the fashion world. Ri-Ri is expected to lead the customization of existing lines and, as you’d imagine, designing new kicks. Some more photos via @BadGalRiRi below.

creep #puma

A photo posted by badgalriri (@badgalriri) on


such a fuckin lady. #germany

A photo posted by badgalriri (@badgalriri) on


calling. all. bitchez. #PUMA

A photo posted by badgalriri (@badgalriri) on



A photo posted by badgalriri (@badgalriri) on


on the dotted line. #PUMA

A photo posted by badgalriri (@badgalriri) on


the face you make when you the Creative Director of a sportswear company #PUMA

A photo posted by badgalriri (@badgalriri) on


nothing is impossible with God! Very grateful for this opportunity #puma

Uma foto publicada por badgalriri (@badgalriri) em